Heeding the call of the open road this summer? Two iconic American brands, American Crew and Harley-Davidson are combining forces for a celebration of heritage and values called “Style for the Road.” Beautifully photographed  in the desert of Marfa, Texas by editorial photographer Raccuglia, it captures the allure of a […]

Through the continuation of its “Life Lived True” campaign, Baxter of California is  diving even deeper into its exploration of modern masculinity—one that is inclusive of all expressions of masculinity. They examine what defines, inspires and motivates a cross section of the many unique subcultures that together create the millennial ethos […]

Los Angeles is more than sunshine, palm trees, and the Hollywood hills; it’s a state of mind that extends beyond geography while remaining firmly anchored to its trailblazer origins. It’s a city with a zeitgeist that inspires its residents to embrace what makes them authentic individuals. But, by giving them […]

by Paul Labrecque How should a guy who is graying decide whether to dye his hair? Ever since I started working on hair, graying has been a dilemma for a lot of my male clients. One big reason for this is that hair dye can have very synthetic results on guys, sometimes […]

by Paul Labrecque Haircut Forecast for SummerSummer is often a time that inspires us to think about a new look. This is true for both sexes.In 2017 we saw facial hair getting longer, almost having an Amish-like quality to it. As beards go, this does get a bit cumbersome for us […]

By Kasey Adam Spickard As someone who both blow drys and straightens his naturally curly hair to achieve a sleek, side parted pompadour as well goes fresh out the shower to embrace my curls, I’m always on the lookout for a hair product that will keep my hair in place without […]